How Instagram ranks viewers of your stories
When Instagram launched stories in 2016, it changed the way users interact and view content in the app. At the same time, a new question arose, who views your profiles the most.
Users can always see who is viewing their Instagram stories. Within 24 hours of your story being published, you can click on the icon in the lower-left corner of your story, which will display a list of people who have seen it.
And up to a certain point, there were myths about why certain users appear at the top of the list. For example, there have been suggestions that the " top " viewers are the ones who interact most actively with your profile.
However, according to comments from Instagram representatives, the opposite is true. Julian Gutman, head of product development at Instagram, confirmed that the people who appear on this list are not the ones who follow you most actively. In fact, this rating is based on your activities and the people with whom you interact most actively.
This means that frequent profile views can be enough to elevate the viewer to the top of your list in views in stories. The algorithm also analyzes likes, comments, posts, and other interactions in the app and adapts to your habits, showing you the content and profiles it thinks you'd like to see the most.
By the way, Facebook-the parent app-also plays a role in pushing viewers to the top of the list.