Hooked Part of 7/17 asting on frosted Pop-Tarts after school. | Blinkist Summary Book

Hooked
Part of 7/17

asting on frosted Pop-Tarts after school. Although these memories might seem innocent they play a major role in keeping you hooked on processed foods throughout your adult life.
The reason for this goes back to how your brain is wired.
When you have an exciting or stimulating experience your brain creates a permanent memory of it. That memory is stored as a neural pathway ; a physical connection between two neurons in your brain. Every time you have that experience again or even think about it the neural pathway is strengthened. This makes it easier for you to think about that memory in the future.
The key message here is this: Your childhood eating habits are still affecting you today.
These neural pathways are a bit like riverbeds: every time water flows over it the riverbed is carved deeper into the rock.
When you eat processed food your brain becomes excited because of the high levels of sugar salt and fat. So if you had a lot of experiences eating processed food as a kid then