Augmented reality books and print products are not just a WOW effect for young readers.
Let's put it in numbers and talking points.
- Average print run growth per year from 5 to 9 times (depends on market and target audience)
- 70+% guaranteed repeat purchases after first purchase
- Ultra accurate and honest analytics on interaction with the product itself (what content is liked, how many times users return to it, how much time they spend, etc.), not on surveys, but on actual usage data
- Strong added value compared to similar usual titles for end users
- New marketing channels (for AR books aren't just "books" anymore)
- Well and inexplicably, but fact: your real step into the Metaverse.
