2021-11-21 08:04:08
Despite its immense growth potential, the mobile games market is facing challenges
Building non-naive real-time multiplayer for casual games is a non-trivial task from engineering viewpoint.
As a result, most game developers focus on PvE not PvP, even though the players are hungry for real-time PvP. Furthermore, the most loyal gaming crowds tend to be those whom would prefer to face other players and test their skill in PvP systems.
Since the start of 2021, only 810 games have ever surpassed $1M in revenue. Others just do not have enough resources to scale their marketing and develop the core feature sets for long term retention and LTV, while intermediary stores and platforms charge 30% on all in-app purchases.
One of the consequences of the above is that PvP multiplayer, multi-level referral systems, reward systems, leagues, tournaments, metagames and other mechanisms that are known to generate the highest LTV (as a result of targeting and engaging the most loyal demographics) benefit only those who can afford developing them.
As a result, the average game today has a short life cycle.
Marketing is getting more expensive, competition is fiercer than ever, while the most engaging in-game mechanics are subject to considerable entry barriers.
Imagine if anyone could initiate a League of Legends tournament directly from one’s mobile device at any time, be able to pick sponsors from automated attention marketplace and settle the prize pool instantly.
HERE COMES ARENUMThe solution to some of the problems above is the skill-based cash gaming model that has been showing explosive growth over the past decade. Skill-based cash gaming is the next big thing to disrupt the market, but it’s physical and fiat-driven nature limits the growth and makes prevents it from becoming truly efficient and inclusive.
Arenum provides a robust solution to all of these problems, its innovative approach to skill-based cash gaming adds dynamic and exciting ways to experience casual and non-causal games. Arenum is unencumbered by the physical and fiat-driven nature which has previously limited growth, efficiency, and inclusivity. Arenum allows anyone to initiate a tournament directly from one’s mobile device whenever they want, pick their sponsors from an automated attention marketplace and settle the prize pool instantly, Arenum gives control back to the players.
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