Back in the tap-to-earn gold rush of 2024, when every other Telegram mini-app was promising life-changing airdrops through mindless screen tapping, $BAKS TON positioned itself as something slightly more ambitious — a PvP GameFi platform built on the TON blockchain, wrapped in a cat-themed aesthetic and targeting the same audience that made CATS and Notcoin household names in crypto circles.
The channel's posting history tells an interesting story. Through mid-2024, there was genuine momentum: game updates rolling out weekly, a fortune wheel mechanic, crystals as in-game currency, NFT integrations, partnerships with projects like TON Tanks and CatGram, and a community that reportedly crossed one million players. The team was clearly hustling, cross-promoting with other TON ecosystem projects and building what looked like a legitimate mini-app gaming community. The New Year 2024 post celebrated hitting that million-player milestone with real enthusiasm.
But then the posting cadence collapsed dramatically. After a flurry of activity in August 2024, the channel went essentially silent for months, resurfacing only to promote third-party projects — FriendsTree in December 2024, Bums in October 2024, and most recently in September 2025, a shoutout to a project called Aster that received a CZ endorsement. At this point, the channel functions less as a product update feed and more as a promotional bulletin board for other TON ecosystem launches.
With over 7.6 million subscribers, the audience size is staggering — a direct legacy of the tap-to-earn boom when channels like this accumulated followers at viral speed. But that number is largely a relic. The engagement signals in the posts, combined with the near-total absence of original $BAKS content since late 2024, suggest a classic case of a project that rode the wave, couldn't sustain development momentum, and pivoted to monetizing its audience through affiliate-style promotions.
To be fair, this is an extremely common trajectory in the TON mini-app space. The original game concept — PvP mechanics, referral systems, token farming — was solid on paper, and the early execution showed real effort. The team's connections within the TON ecosystem appear genuine, given the quality of projects they've collaborated with.
Who should subscribe? Honestly, at this stage, the channel is only worth following if you're actively hunting for early-stage TON project promotions and trust the team's curation instincts. The Aster recommendation, backed by a CZ shoutout, is the kind of alpha that crypto airdrop hunters actively chase. But if you came here expecting updates on the $BAKS token or game development, that ship has largely sailed. The channel is a ghost of its 2024 self, coasting on a massive subscriber base while occasionally pointing followers toward the next shiny object in the TON ecosystem.