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Why we procrastinate: Present You vs. Future You We have a | Business psy

Why we procrastinate:
Present You vs. Future You

We have a tendency to care too much about our present selves and not enough about our future selves

We like to enjoy immediate benefits in the present, especially if the costs of our choices don't become apparent until far in the future.

For example:
1. The payoff of eating a donut is immediate (sugar!) and the cost of skipping workouts won’t show up until you’ve skipped for months.
2. The payoff of spending money today is immediate (new iPhone!) and the cost of forgetting to save for retirement won’t show up until you’re years behind.