#tech_digest
Electronic Arts announced Wednesday that they are buying Warner Bros. Games’ mobile gaming studio
Playdemic for
$1.4 billion in an all-cash deal.
Video game giant is continuing to make M&A moves as it looks to bulk up its presence in the mobile gaming world. The studio is best known for its release “
Golf Clash” which the studio boasts has more than
80 million downloads globally.
EA is the second-largest Western video games company with a market cap around
$40 billion. Their success has largely come from desktop and console titles including titles in their most popular franchises like
Battlefield,
Star Wars and
Titanfall.
Mobile dominance hasn’t come easy to the company which has spent much of the past decade or so trying to keep pace with competitors like
Activision Blizzard which struck gold with its 2016 King acquisition.
EA has been on a studio buying spree as of late — in 2021 they’ve announced three major acquisitions worth some $5 billion combined.
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