Sports with a virtual face
Sports brands have headed for the METAverse:
First in November last year,
Adidas entered into a partnership agreement with cryptocurrency exchange Coinbase, after which they immediately hinted at the creation of a metaverse with The Sandbox
After that, Nike announced the purchase of the NFT studio RTFKT, which creates collectible items for the metaverse
Both of them say that the main task now is to expand the digital presence
Looks like we'll be doing abs sitting on the couch soon
#METAfashionINVOGA
