#StarSports and #JioCinema, the event's broadcasters, accumulated ₹4,700 crore through advertising. Franchises earned about ₹1,450 crore and #BCCI got about ₹430 crore.
Read here: https://www.livemint.com/industry/media/ipl-2023-ad-revenue-crosses-10-000-crore-11688402922149.html
