In the pre-digital age, people hid their embarrassing thoughts | Professor M

In the pre-digital age, people hid their embarrassing thoughts from other people. In the digital age, they still hide them from other people, but not from the internet and in particular sites such as Google, which protect their anonymity. These sites function as a sort of digital truth serum.

Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are | Seth Stephens-Davidowitz

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