2022-02-02 12:07:25
"One of the BIT founders, Simon Ruda, admitted in an article published in Unherd, that ‘the most egregious and far-reaching mistake made in responding to the pandemic has been the level of fear willingly conveyed on the public’. It’s a pity that this revelation was made so late in the pandemic management. (after the sale of BIT to NESTA for a ‘healthy capital gain’, as Ruda observes, for the BIT shareholders.) If the previous calls for public consultation on the use of nudge had happened years ago, then maybe this egregious mistake could have been avoided. But it is never too late".
"[Now] The collaboration between a major UK broadcaster and BIT to promote one of the most controversial policies today is deeply alarming. The report, The Power of TV: Nudging Viewers to Decarbonise their Lifestyles, jointly published by BIT and Sky, shows little regard for the obligation imposed on broadcasters by Ofcom’s Broadcasting Code to maintain ‘due impartiality’ across all their output, particularly when it comes to news and current affairs. It also neglects the requirement that broadcasters expose viewers to a wide range of different views when it comes to ‘matters of major political and industrial controversy and major matters relating to current public policy".
"One recent report from a team at the University of Bath already shows how behavioural psychologists hope to segue from Covid to climate behaviour change while ‘habits are weakest and most malleable to change’. A BIT paper on how to nudge the public towards Net Zero referred to our ‘powerful tendency to conform".
This is utterly abhorrent and I suspect that many tax papers do not even know they are paying for this to be done to them.
https://lauradodsworth.substack.com/p/we-need-an-inquiry-into-nudge
73 views09:07
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