Two by Two How tech is battling for our attention In a post o | 🦅 [ perspective ix ]

Two by Two
How tech is battling for our attention

In a post on his website, Scott Galloway talks about how tech is battling for our attention. From fitness to dating to news to travel to investing to cooking, every slice of our day is a battleground among tech players for our monetize-able attention.

Two factors drive strategy in this battle:
1. the value of the attention that firms command, and
2. the means to monetise that attention.

Hence, a 2x2 matrix.

All credit: Scott Galloway.

For more #AttentionEconomy and stuff like this: https://prs.pctvix.co/3rdv1Sy

@perspectiveix