The Taj Terror attack has become a massive psychology case stu | Quotes for UPSC

The Taj Terror attack has become a massive psychology case study in Harvard.

On November 26, 2008, one of the most audacious attacks on India’s sovereignty took place. Ten terrorists carried out 12 different across the  city. That tragic day world witnessed extraordinary act of bravery and resilience across the city. While Indian commandos and forces were in action from outside the Taj hotel, very few knew what was happening inside the hotel during that crucial time.

While all the employees were very well aware about exit points but Not ONE Taj employee abandoned the hotel and ran right through the attack.

Instead, they helped guests escape from the hotel. As a matter of fact, some of them lost their lives in the process.

This really confounded the psychologists. Their study revealed some interesting facts about the hiring system of Taj Group:

The Taj did not recruit from big cities, they recruited from smaller cities where traditional culture still holds strong.

They did not recruit toppers; they spoke to schoolmasters to find out who were most respectful of their parents, elders, teachers and others.

They taught their employees to be ambassadors of their guests to the organization not ambassadors of the company to their guests.