Have you noticed a trend in big company logo’s lately?
There’s been a landslide in companies stripping depth, texture & 3D elements, replacing them with a flat simplistic logo.
So why is this happening? How has the digital landscape drifted logo’s into a new fashion trend and will it be permanent?
Logo’s are being dramatically simplified because attention has drifted away from the physical world of signs and billboards and brand identities are requiring mobile first design.
This among many other pressures that logo’s are currently facing.
However at the same time, looking at Web3 capabilities in the coming decade, 3D logo’s may very well make a very strong resurgence.
What are your thoughts?
Dainwalker
@artbomb1
