2022-06-16 01:28:53
Somebody left this comment under the YouTube clip ''McMiddle Earth'' which I posted yesterday which I thought worthy of addressing:
''I can’t believe my ears, listening to such naive economic analysis soaked in quite pathetic sentimentality. My criticism of very big business is that they pay too much notice of woke ideologies at the moment''
I replied saying he spoke like a leftist and he responded:
''
My point was the conversation I was listening to seemed extremely sentimental and anti-capitalist, bemoaning lost cosy businesses and complaining about cultural 'rights' being swallowed by big business. I am completely against the 'cancel culture narrative of the left wing. Thank you for the prompt reply, though!''
Now, I'm guessing this guy is of the centre right and leaning in to some sort of Randian/Libertarian world-view.
In the clip there's a lengthy tangent on how McDonald's began as a small family business and ended up becoming the soulless corporation we all know today. Let us leave aside ''woke capitalism'' and focus on that.
In the film referenced ''The Founder'' Michael Keaton states explicitly that a McDonald's restaurant should replace the church in small town America. Also discussed is his Machiavellian characteristics and the manner in which corporations use law and lawyers to bully the little guy. In other words, the corporation will, inevitably, declare war on the cultural norms and traditions of local areas in order to achieve growth.
The issue, then, is not down to ''woke capitalism'' but the existence of corporate bureaucracies who're foundationally in opposition to ''Tradition''. And to point this out and explain the process leaves one open to accusations of ''pathetic sentimentality''.
But if somebody on the ''right'' holds this view, what then is the problem with ''woke capitalism''? they've already sacrificed localism, religion and identity on the alter of corporatism. Rainbow flag nonsense is simply the identity that finance is handing back to them after they signed up to the Faustian bargain of putting profit and corporations above more fundamental ways of being.
Individualism is lauded within this political frame, but really that's just a way to snip through the ties connecting a man to his local identity. If everyone is just a lone wolf ruthlessly competing against one another in a market-place, then who cares if the local church is replaced with a corporate brand?
Now, with everyone suitably alienated and atomized, the corporations step in once again and craft a meta-narrative of transsexualism and worshiping blacks to replace the original identity that was erased, it's not like these corporation loving ''right wingers'' can complain now.
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