Samuel Kwame Boadu

2023-03-23 11:10:51 #job

Urgent

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2023-03-23 11:10:08 #job

Hiring: Graphic Designers

A reputable company in Accra is looking to hire graphic designers.

Note: Experience and quality of graphic is key.

Work Location: Accra (37)

Salary is attractive

Interested candidates should send sample design works to:
WhatsApp number: +233 54 265 0960 (Mr. Sadiq)

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2023-03-23 11:07:11 #job

All Details on Flyer

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2023-03-23 11:06:11 #job

Sales manager needed! All Details on Flyer !

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2023-03-23 11:05:10 #job

HRM needed. All Details on flyer !

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2023-03-23 11:04:03 #job

Hiring: Female Marketers

A reputable company in Accra is looking to hire female marketers

Note: You must be results oriented.

Work Location: Accra (37)

Salary is attractive!

Interested candidates should send CV to any of the following WhatsApp contacts:
Mr Sadiq: +233 54 265 0960

Mr. Evans: +233 54 088 5279

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2023-03-23 11:01:47 #learnbusiness

Why it is important to diversify marketing channels

As a small business owner, it can be tempting to stick with what you know and focus on one or two tried-and-true marketing channels. But the real power of marketing lies in diversity.

By diversifying your marketing mix, you can tap into new audiences, break through the noise, and achieve long-term success. Here are some benefits of a diverse marketing strategy:

Reach a wider audience. Different marketing channels reach different audiences, so diversifying your efforts can help you connect with more potential customers.

Hedge against changes. Relying on a single marketing channel leaves you vulnerable to changes or disruptions in that channel. So make sure that you have multiple avenues for reaching your audience, even if one channel experiences challenges.

Optimize results. Different marketing channels can have different strengths and weaknesses. This way, you can optimize your results by using the channels that perform best for your specific goals and audience.

Enhance your overall strategy. Different marketing channels can complement each other, allowing you to create a more comprehensive and effective marketing strategy. For example, you can use email marketing to nurture leads and social media to drive brand awareness.

Stay ahead of the competition. By diversifying your marketing channels, you can stay ahead of your competition and reach customers in new and innovative ways. This can help you differentiate your brand and stand out in a crowded market.

Adapt to changing customer behavior. Customer behavior and preferences can change over time. Multiple marketing channels will allow you to quickly adapt to these changes.

Avoid channel fatigue. Over time, customers can become fatigued by seeing the same messages and offers from a single channel. Diversifying your marketing channels helps avoid this fatigue and keeps your audience engaged and interested.

Act more cost-effectively. By using a mix of low-cost tactics, such as social media marketing, and paid tactics, such as Google AdWords, you can balance your marketing budget and achieve better results.

Small business owners can unleash their full potential by embracing diversity, experimenting with new tactics, and improving their marketing results constantly. So don't be afraid to step outside of your comfort zone and try something new – the rewards of a diverse marketing mix are waiting for you.

What marketing channels are you already using and which ones would you like to try? What are your expectations? You can contact SamBoad Business Group LLC to help you with your digital marketing !

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2023-03-22 11:00:34 #learnbusiness

How hosting webinars can drive growth and success for your business

With the shift to remote work and virtual events, businesses have had to adapt to new ways of reaching and engaging their audience. One strategy that's proven effective is hosting webinars.

In this post, i'll explore the top benefits of hosting webinars for your business, and how you can use them to increase your visibility, build your brand, and achieve your business goals.

Increase brand awareness. Webinars allow you to reach a wider audience. With the rise of remote work and virtual events, they have become an increasingly popular way to connect with people all over the world.

This can help you can connect with potential customers who may not have been able to attend an in-person event, and you can do so at a much lower cost than hosting a physical event.

Generate leads. Webinars provide a unique opportunity to showcase your expertise and build credibility with your audience. By providing valuable information on a topic related to your business, you can position yourself as a trusted authority in your field.

As a result, you will be able to build trust and credibility with your audience, which can in turn lead to increased sales and customer loyalty.

Engage with the audience. Webinars provide a platform for engagement and interaction with your audience. During the webinar, you can encourage your attendees to ask questions, participate in polls, and talk to each other in the chat.

Bringing your brand and your customers closer together can help build a stronger relationship. The more you interact with the audience, the more likely you will be chosen among your competitors.

Build a community. Webinars can be used to build a community of like-minded individuals who share a common interest or goal. By hosting webinars on relevant topics, you can create a loyal following of customers and prospects who are interested in what your business has to offer.

By doing so, you can establish your brand as a trusted authority in your industry, which can lead to increased customer loyalty, retention, and advocacy.

Have you ever hosted webinars? What results did you get? Try and read more around it and take advantage to build your brand

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2023-03-21 11:00:57 #learnbusiness

Starting a business at a young age: worth it or not

Starting a business is no easy feat, and doing it at a young age can be even more challenging. But for those who are up for the task, the rewards can be significant.

In this post, i'll examine the benefits and challenges of starting a business at a young age, and provide some advice to help you succeed.

Benefits:

More time to learn. Getting started young provides the opportunity to learn from mistakes and gain experience while you still have time to recover. Such entrepreneurs have more time to take risks and experiment with their ideas, without the same level of financial and personal obligations that come later in life.

Developing valuable skills. Running a business can teach valuable skills such as leadership, communication, time management, and problem-solving. Young entrepreneurs have the chance to develop these skills and apply them in their future careers.

Building networks. An early start means you have more time to build relationships and networks that can help you in your future projects. Young founders can use their early years in business to network, meet mentors, and form partnerships that can last a lifetime.

Challenges:

Lack of experience. Starting a business requires a level of experience that young entrepreneurs may not have yet. Without the right skills and knowledge, it can be challenging to successfully launch and grow a company.

Financial constraints. Getting your business off the ground takes investment and financing. Young entrepreneurs may find it challenging to secure the necessary funding for their businesses, especially if they lack collateral or credit history.

Balancing work and education. Starting a business needs a lot of time and effort, which can be challenging to balance with education and other responsibilities. Young entrepreneurs must find ways to manage their time effectively and prioritize their tasks.

In conclusion, it's not just about making money, but about following passions, taking risks, and learning valuable lessons along the way. Young entrepreneurs do face many obstacles, but they also gain much by having a fresh perspective, being open to new ideas, and having the energy to tackle any challenge that comes their way.

Whether you're already on the path to becoming a young entrepreneur or just exploring the idea, remember to stay focused, be persistent, and never give up on your dreams. With hard work, determination, and a bit of luck, the sky's the limit.

At what age did you first go into business? Do you regret not starting earlier? Write them down and work on them

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2023-03-20 11:01:00 Why is influencer marketing especially important in niche industries

Influencer marketing has become a popular way for businesses to promote their products or services. While it is commonly associated with mainstream industries like fast food or retail, it is a much more effective strategy for niche industries such as pet accessories or vegan products.

Here are some benefits of using influencer marketing in niche industries:

Targeted audience. Influencers in niche industries have a dedicated following of people who are interested in that particular niche. By partnering with them, you can reach a highly engaged and relevant audience that is more likely to convert into customers.

Authenticity. Such influencers are often highly passionate about their niche and have built a loyal following by sharing their expertise and experience. This authenticity can be extremely valuable for businesses looking to build trust with their audience.

Cost-effective. Niche influencers typically have smaller followings than mainstream influencers, which means they may charge less for their services. Additionally, since niche influencers are highly targeted, you can reach your desired audience with fewer influencers, which can further reduce costs.

Creative content. They often have a unique perspective on their niche and can create highly engaging and creative content. In such a partnership, you can tap into their creativity and use their unique perspective to create compelling content that resonates with your audience.

Long-term relationships. Because niche influencers often have a smaller following, they may be more willing to establish long-term partnerships with businesses. It can be highly beneficial for both parties, leading to increased brand loyalty and continued growth for the business.

The truth is, influencer marketing is not a one-size-fits-all solution and each industry and business will have its own unique set of challenges and opportunities. By taking a thoughtful and strategic approach to it, businesses can harness the power of influencers to engage their audience and achieve their marketing goals.

Which marketing campaigns with niche influencers did you like the most? if you haven’t tried any, look through some on instagram , twitter or facebook and start talking to them

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