The short answer is that there is no one-size-fits-all answer to this question. The number of keywords you should use on each page will vary depending on
your business
the topic of your page
other factors
However, as a general rule of thumb, targeting two to five primary keywords per page is good.
You can also include a few secondary keywords related to your primary keywords that are not as important.
For example, if you’re writing a blog post about dog food:
your primary keyword could be “dog food”
your secondary keywords could be “pet supplies” and “dog treats”
Remember that you don’t want to stuff your keywords in unnaturally or force them into your content.
High keyword density is spammy to search engines and turns off potential customers.
So don’t just put in the exact keywords.
Instead, focus on creating high-quality, keyword-rich content that flows naturally.
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