MARKETING-INTERACTIVE

2021-08-19 11:31:53 Samsung to remove ads from some default phone apps
According to Korean news agency Yonhap, this was in response to consumer and employee feedback, and will come into effect under the One UI software update.
https://bit.ly/2Uz6lca Open / Comment

2021-08-19 10:52:53 Cathay inks deal with OpenRice to launch dining experience
Members can connect their Asia Miles accounts with their OpenRice accounts, then link their Standard Chartered Cathay Mastercard Credit Cards or other Mastercard or Visa credit cards using the Cathay app.
https://bit.ly/2W6HuwC Open / Comment

2021-08-19 09:40:25 JUST IN

Shopee packs a punch with Jackie Chan as face of 9.9 shopping festival
Chan is featured in a new kungfu-inspired commercial carrying out a range of activities across all its year-end shopping festivals.
https://bit.ly/3xUfeuo Open / Comment

2021-08-19 09:23:54 The dUCk Group poaches Jacky Hussein to lead creative direction
"With a great team and a clear direction, I look forward to growing and flourishing to become a better creative. My vision is to cultivate an engaged brand community through the brand, dUCk," she said.
https://bit.ly/37XCyNa Open / Comment

2021-08-19 09:11:54 DBS dethrones Singtel as Singapore's strongest brand
Additionally, DBS has once again been crowned the most valuable brand in Singapore for the ninth consecutive year. Find out which other brands made the rankings
https://bit.ly/37UkWlg Open / Comment

2021-08-19 09:02:07 Things marketers say that aggravate CFOs
Stop it with the marketing jargon already!
https://bit.ly/3AVqJDS Open / Comment

2021-08-18 13:49:06 Vogue Singapore eyes crypto community with NFT mystery boxes
Featured in the mystery boxes would be NFT artworks that depict the moment of sunrise in 10 cities around the world.
https://bit.ly/2XDkiH9 Open / Comment

2021-08-18 12:48:53 Mediacorp scores over 50 advertisers during Olympics, meWATCH sees gains
One in two people residing in Singapore also watched the games across the Mediacorp Olympics Network, its spokesperson told MARKETING-INTERACTIVE.
https://bit.ly/3CZrltN Open / Comment

2021-08-18 11:33:52 Fitness studio F45 Training scores David Beckham as global partner
Beckham will play a key role in F45 Training’s brand marketing initiatives to support its continued expansion across the globe.
https://bit.ly/37ORGN0 Open / Comment

2021-08-16 08:57:54 adidas SG brings back early years of the Internet with forum-like microsite
According to a spokesperson, the campaign was inspired by forums and pinboards of the early internet years, and the microsite structurally mimics early internet forum pages.
https://bit.ly/3m7dcFc Open / Comment